Just months after surviving a near-fatal cycling accident, two times Olympic gold medalist and friend of the brand James Cracknell took to his bike again to take on The Yukon Arctic Ultra.
The Yukon Arctic Ultra takes place over 430 miles of frozen Canadian wilderness in the depths of winter where competitors race through temperatures of minus 50 degrees celsius and freezing winds of 50mph.
You can see how James got on by watching "Coldest Race on Earth" with James Cracknell which is currently showing on the Discovery Channel, for schedule information and to see more about the programme head to the webpage here - photo - The Discovery Channel
