Tuesday, 21 July 2009

Not one but TWO awards for Innovation

Well we've just won two OutDoor innovation awards at the 2009 OutDoor trade show in Friedrichshafen, Germany. What's more we won these awards in two entirely different product categories - for sleeping bags and clothing, something which really highlights our strength across all areas of our product line.

The Earthrise® II sleeping bag, the world's first sleeping bag to be part of the Eco-Circle® programme. Some people may think that we do make much of a deal over Eco-friendly products, but we are trying to do what we can, where we can and a sleeping bag seemed the most logical place to start.


Earthrise II Sleeping Bag

Nearly all recyled and recyclable, in fact other than the tiny zip-head puller, drawcord and shockcord there is nothing which cannot be recycled. To put that in perspective, by weight that is less than half a percent of this bag. And with the shell, lining, insulation and side-zip all being fully recycled to begin this bags drain on finite natural resources is minimal as well as using less energy and having a lower C02 output than if we had used a virgin material. It won in the category of ' Products of High Ecological and Sustainable Value'. It will be available from Spring 2010.

The second award was for our Shield Jacket, the next step for us in terms of lightweight, versatile softshell insulation and protection. And the best news? It will be in the shops in around 6 weeks time!

Shield Jacket - Shown in Black / Citronelle Zips colourway

The Shield Jacket uses a hybrid fabric construction, combining a new lighter version of GORE® WINDSTOPPER® as well as POLARTEC® Powershield®. Other than that what makes this jacket special? Well it uses a combination of seam sewing methods to improve mobility and fit, the hood (which is designed to accomodate a helmet) has a water resistant lining to prevent the hood absorbing moisture from spindrift and drizzle when worn down and it has an anti-wick hem lining, again to allow this product to perform better as a shell.

It won in the 'Apparel' category, will cost around £200 in the UK and is available for this winter.